“Just Eat It” To Be Screened September 18 At Chatom Vineyards

Douglas Flat, CA…The Sierra Nevada Film Festival screening at Chatom Vineyards will have you rethinking how and what you eat! Come enjoy the beautiful scenery, wonderful award-winning wines and the relaxing atmosphere of Chatom Vineyards. Film program starts when the sun goes down. RSVP to info@sierrafilmfest.org to make sure you have a seat. Space is limited.

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Just Eat It: A Food Waste Story We all love food. As a society, we devour countless cooking shows, culinary magazines and foodie blogs. So how could we possibly be throwing nearly 50% of it in the trash? Filmmakers and food lovers Jen and Grant dive into the issue of waste from farm, through retail, all the way to the back of their own fridge. After catching a glimpse of the billions of dollars of good food that is tossed each year in North America, they pledge to quit grocery shopping cold turkey and survive only on foods that would otherwise be thrown away. In a nation where one in 10 people is food insecure, the images they capture of squandered groceries are both shocking and strangely compelling.

But as Grant’s addictive personality turns full tilt towards food rescue, the ‘thrill of the find’ has unexpected consequences. Featuring interviews with TED lecturer Tristram Stewart and acclaimed author Jonathan Bloom, Just Eat It looks at our systemic obsession with expiry dates, perfect produce and portion sizes, and reveals the core of this seemingly insignificant issue that is having devastating consequences around the globe. Just Eat It brings farmers, retailers, inspiring organizations, and consumers to the table in a cinematic story that is equal parts education and delicious entertainment.

Grant Baldwin| 2014 | 75 min. | Canada

Admission: FREE
Date: September 18, 2015
Time: Doors open 6:30 pm, Film at Sundown
Location: Chatom Vineyard, 1969 Highway 4, Murphys, California 95370, 209 736-6500
Hosted by: Ebbetts Pass Forest Watch
www.sierrafilmfest.org